We are looking for a highly entrepreneurial and data-driven User Growth Lead to drive customer acquisition, engagement, and ecosystem expansion for Binance’s BigPay platform in the LatAM market.
Requirements
- 5+ years of experience in user growth, growth marketing, product growth, or platform growth roles.
- Strong understanding of user growth concepts, lifecycle management, and acquisition channels.
- Experience in fintech, digital banking, crypto payments, crypto cards, or related financial ecosystems.
- Proven experience launching and scaling growth campaigns with measurable business outcomes.
- Strong analytical mindset with experience using data to drive decision-making.
- Ability to work cross-functionally across Product, Marketing, Operations, and Business teams.
- Entrepreneurial mindset with the ability to explore non-traditional growth opportunities and new customer segments.
- Experience in LatAM markets is highly preferred.
- Excellent project management and execution capabilities.
- Experience in platform ecosystem growth or e-commerce growth strategies.
- Familiarity with referral systems, partnership-led growth, and community-driven acquisition.
- Experience working in high-growth startups or fintech environments.
- Knowledge of crypto/web3 user behavior and payment ecosystems is a plus.
Benefits
- Competitive salary
- Company benefits
Originally posted on