Note: The job is a remote job and is open to candidates in USA. Flexton Inc. is seeking an experienced Content Marketing Lead with a strong background in B2B/SMB content marketing. The role involves driving content strategy, creating impactful narratives, and collaborating across functions to build scalable content programs.
Responsibilities
- Drive content strategy and execution
- Create high-impact playbooks
- Create customer success stories
- Create thought leadership content
- Simplify complex products into compelling narratives
- Excel in cross-functional collaboration
- Utilize content analytics
- Build scalable content programs in a fast-paced, ambiguous environment
Skills
- 7+ years of experience in B2B/SMB content marketing, editorial strategy, or brand storytelling
- Drive content strategy and execution
- Create high-impact playbooks, customer success stories, and thought leadership content
- Simplify complex products into compelling narratives
- Excel in cross-functional collaboration
- Content analytics
- Building scalable content programs in a fast-paced, ambiguous environment
- Content Strategy & Editorial Planning
- B2B/SMB Content Marketing
- Thought Leadership & Storytelling
- Customer Case Studies
- Cross-Functional Collaboration
- Brand Messaging
- Data-Driven Content Optimization
- Communication & Stakeholder Management
Company Overview