Note: The job is a remote job and is open to candidates in USA. Aldevron, a Danaher operating company, is seeking a Sr. Marketing Manager to lead performance-driven omnichannel marketing programs that enhance brand awareness and customer acquisition. This role involves strategizing and executing integrated campaigns while collaborating with cross-functional teams to drive measurable growth.
Responsibilities
- Drive full‑funnel growth and performance marketing, owning strategy and hands‑on execution to generate awareness, demand, qualified leads, and revenue
- Plan and execute integrated omnichannel campaigns across digital, paid media, email, content, events, and ABM with consistency and precision
- Leverage digital, growth, and AI‑enabled marketing tools to enhance targeting, efficiency, and ROI while piloting new channels and technologies
- Lead cross‑functional go‑to‑market alignment with Product, Sales, and Commercial Operations to translate strategic priorities into measurable pipeline impact
- Use a data‑driven, test‑and‑learn approach to continuously improve campaign effectiveness and ensure accountability against growth goals. Own marketing analytics, dashboards, and reporting, defining and tracking KPIs such as reach, engagement, MQLs, SQLs, pipeline, and revenue contribution
Skills
- 8–10 years of B2B marketing experience with a proven track record leading omnichannel and performance marketing programs from strategy through execution
- Deep digital marketing expertise across paid media, SEO/GEO, email, website optimization, content, and lead generation
- Highly data-driven mindset, with strong proficiency in dashboard creation, funnel analytics, attribution modeling, and ROI-based decision-making
- Strong continuous optimization experience, including A/B testing, experimentation frameworks, segmentation, and conversion-rate optimization
- Hands-on operator capable of managing multiple campaigns, stakeholders, and priorities in a fast-paced, high-growth environment
- Excellent communication skills, able to translate performance insights and complex data into clear strategic recommendations
- Ability to travel –10-15% travel, overnight, within territory or locations
- ECommerce or growth-marketing experience is a strong plus
Benefits
- This position is eligible for a remote work arrangement in which you can work remotely from your home.
- We offer comprehensive package of benefits including paid time off, medical/dental/vision insurance and 401(k) to eligible employees.
- This job is also eligible for bonus/incentive pay.
Company Overview