Retail Media Strategist

Job title: Retail Media Strategist in Boston, MA at 829 Studios
Company: 829 Studios
Job description: Join 829’s thriving Paid Media team as a Retail Media Strategist. Apply your comprehensive understanding of retail media and marketplace advertising, and all of the technical and soft skills that go into driving a successful campaign and client relationship. You’ll manage a portfolio of clients, executing campaigns and coordinating with colleagues across marketing disciplines to drive collective success. Leverage your communication, critical thinking, creative, and analytical skills.What You'll Do

• Strategize, develop, and simultaneously maintain multiple retail media campaigns for a portfolio of medium-to-enterprise sized businesses.
• Monitor the effectiveness of campaigns as they relate to client goals, conversions, and events.
• Strategize and optimize organic content and product detail pages on Amazon and other retail media platforms.
• Update clients regularly as to the status of their digital initiatives.
• Prepare client deliverables from project kickoff documents to rolling reporting.
• Advise clients on how to best accomplish their business goals through digital advertising.
• Serve as a technical resource to other departments.

What You'll Bring

• A minimum of 3-5 years managing retail media programs.
• Thorough understanding of retail media platforms such as Amazon Ads, Target Roundel and Wayfair..
• Experience with third-party marketplace automation and analysis platforms like Perpetua, Skai,and Helium10.
• Familiarity with Walmart Ads, Instacart Ads, Target Roundel Media, or other retail media platforms.
• Proficiency in Google Sheets, Google Slides, and Google Docs.

Nice to Haves

• Amazon Sponsored Ads certification
• Knowledge and familiarity of Amazon DSP
• Excellent written and verbal communication and presentation skills.
• Exceptional time management and organization skills.
• Ability to work both independently and in a team-oriented environment.
• Experience juggling multiple projects and paid advertising campaigns simultaneously.
• Deep understanding of analytics tools such as Google Analytics, Hubspot Analytics, or similar.
• Understanding of landing page best practices and optimization techniques.
• Experience with project management tools such as ClickUp, Asana, or Monday.com.
• Experience with Looker Studio (or other BI analytics platforms).

Benefits and Perks We Provide

• Remote Workplace. You have the option to work at our office in Boston or remotely in the following states: MA, NH, RI, ME, CT, NY, NJ, NC, TN, FL, IL, MO, TX, UT, ID, AZ, CA, PA, and CO.
• Paid Time Off. Receive generous paid vacation benefits that increase each year you’re with us, 13 Company Holidays, and Summer Fridays from Memorial Day through Labor Day.
• 401K + Match. 401K plan with 4% Safe Harbor employer match after one year of employment and financial literacy services provided through our retirement provider.
• Life Insurance Benefit. No-cost coverage to ensure peace of mind for your family.
• Short Term Disability Benefit. We've got you covered if you need to be OOO with an illness or injury that keeps you out of work.
• Healthcare. Choose from several competitive healthcare plans for you and your family with 80% employer coverage for all medical and dental premiums, 100% employer coverage for vision, and the option to participate in the FSA program.
• Commuter Benefits. Allocate pre-tax funds towards your commute to save up to 40% per year in transportation expenses.
• Continuing Education. Receive a personal budget to attend events and conferences.

What We BelieveAt 829 Studios, we boldly embrace diversity, inclusivity, and equal opportunity. Our goal: a team rich in backgrounds, perspectives, and talents. Why? Because inclusivity powers our brilliance and client success. We are an Equal Opportunity Employer that is committed to equal employment opportunities regardless of race, religion, creed, color, sex, pregnancy, sexual orientation, gender, gender identity, national origin, disability, mental illness, age, ancestry, genetic information, military service, or any other status protected under applicable federal, state, or local laws.Who We Are829 Studios is a Boston-based integrated digital marketing agency with a mission to propel organizations to unlock their full potential and accomplish their most ambitious goals. We harness the power of logic with magic – a balance of data-driven strategy and brand-focused creative. We partner with diverse organizations across various industries and our client list encompasses venture-backed start-ups, publicly traded companies, non-profits, and more. By committing not only to our growth as a company, but the development of our employees and teams’, we have created a collaborative environment that fosters ingenuity and promotesPowered by JazzHR
Expected salary:
Location: Boston, MA
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