Genius Sports is a company focused on enhancing sports experiences through next-gen technology and live data. The Sales Marketing Associate will create and maintain sales materials to support media sales efforts, ensuring clear and consistent storytelling aligned with the company's value proposition.
Responsibilities
- Assist in building pitch decks, one-pagers, content, and collateral that present the Genius Sports media solutions to clients and prospects in creative and compelling formats
- Translate product features and media capabilities into simple, compelling sales messaging
- Draft and update talk tracks, playbooks, and objection handling materials
- Maintain and organize a centralized library of sales collateral to ensure accuracy and consistency
- Help coordinate and package responses to RFPs, RFIs, and inbound proposals from brands, media agencies, and sportsbooks
- Work cross-functionally with Product, Marketing, Creative Design, and Commercial teams to gather inputs
- Ensure proposals maintain brand consistency and clearly communicate Genius Sports' value through the product, package, and creative responses incorporated in proposal and RFP responses
- Support “rapid proposal packaging” for fast-turnaround commercial opportunities
- Support weekly production of new sales marketing deliverables aligned to in-quarter revenue priorities
- Participate in weekly “deal desk” meetings to support live commercial opportunities
- Gather feedback from sellers to improve tools, templates, and messaging
- Help unify messaging across Commercial, Marketing, Product, and Media Operations
- Support communication of product updates and changes to the sales team
- Ensure consistent GTM positioning across all sales materials
Skills
- Copywriting, with the specific ability to translate product descriptions into compelling stories, descriptions, and sales narratives
- Creativity and an eagerness to respond to media briefs with unique and attention grabbing ideas that incorporate Genius products and technology
- Understanding of the agency and media landscape, with specific knowledge of data enrichment, programmatic audience buying, and media planning & buying
- Strong writing, editing, and verbal communication skills
- High attention to detail and ability to meet fast weekly deadlines
- Proficiency with presentation tools (PowerPoint, Google Slides)
- Medium-level design skills, with experience using Canva and Adobe Creative Suite (Illustrator, InDesign, Photoshop)
- 1-3 years experience working in the media, data, research, sports, or programmatic marketing industries preferred
Benefits
- Participate in Genius Sports variable compensation schemes
- US benefits and 401k plans
- Supporting employee wellbeing
- Helping you grow your skills, experience and career
Company Overview
NYSE: GENI Genius is the operating system for modern sport. Building technology and experiences to make sports even better. It was founded in 2001, and is headquartered in London, England, GB, with a workforce of 1001-5000 employees. Its website is https://www.geniussports.com/.
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