Warner Bros. Discovery is a leading media company known for its iconic content and beloved brands. They are seeking a Social Media Specialist to grow and foster the Food Network, Food.com, and Cooking Channel brands across various social media platforms, focusing on engaging communities and creating compelling content.
Responsibilities
- Grow and foster engaged social media communities, especially on emerging platforms like TikTok and YouTube, while supporting the Food category in achieving business objectives
- Contribute to day-to-day operations of Food Network’s YouTube by handling video ingestion, optimization and organization, plus balancing content priorities and optimizing videos and thumbnails
- Create engaging social content for TikTok based on platform trends
- Schedule social media posts efficiently and with attention to detail
- Craft attention-grabbing copy to create an exciting and valuable content experience for our followers across multiple platforms
- Find eye-catching videos by influencer and fan accounts to repost on owned platforms
- Monitor, respond to and moderate social media conversations
- Share community feedback, identify potential issues, etc
- Review video series and one-offs with an eye for social performance
- Shoot live or native footage as needed
Skills
- Bachelor's Degree
- Professional social media experience
- Active and engaged participant in social media with in-depth knowledge of social media platforms, including best practices, user dynamics and current trends
- Highly organized, detail-oriented and able to manage and execute multiple ongoing projects
- Extreme attention to detail and proclivity for checking work for accuracy once, twice and three times
- Creative individual with a passion for social media, food and entertainment
- Superb verbal, writing and presentation skills to communicate effectively, and on brand, with consumers
- Speedy, proactive work ethic and ability to work ahead
- Go-getter with an eye on analytics and growth
- Savvy social media user and trend-seeker
- Solid understanding of digital content, communication and marketing principles
- Highly creative, strategic thinker with ability to develop fresh, executable ideas that support Food Category initiatives
- Solution oriented problem solver
- Must have the legal right to work in the United States
- Food influencer connections a plus
- Photo and video editing experience and basic design capabilities for social media. (Knowledge of Adobe Photoshop and Premiere is a plus.)
- Familiarity with web and social media analytics (Tubular, Facebook Creator Studio, Twitter Analytics, etc.)
- Potential for night and weekend work
Benefits
- Health insurance coverage
- An employee wellness program
- Life and disability insurance
- A retirement savings plan
- Paid holidays and sick time
- Vacation
Company Overview
Warner Bros. It was founded in 2022, and is headquartered in New York, New York, USA, with a workforce of 10001+ employees. Its website is https://wbd.com.Company H1B Sponsorship
Warner Bros. Discovery has a track record of offering H1B sponsorships, with 32 in 2025, 34 in 2024, 47 in 2023, 72 in 2022, 82 in 2021, 30 in 2020. Please note that this does not guarantee sponsorship for this specific role.
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